Monthly archive: April 2010

HOW REFRESHING

Here is our refresh of the Rimon logo that will be used across the new label designs. The colours are fresh with a purple colour that stands out from the red wine category. This will be contrasted with cool grey for the new label designs with a look to reinforce that these wines are “Unashamedly Different”.

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EDZ’S NEW BRANDING

Here is a sneak preview of the new logo for EDZ Performance Layering.

We are currently working on new packaging, garment design and clothing embellishments as well as few other areas that will all coincide with the new packaging hitting the shelves later this year. It will be an exciting relaunch that should hopefully open up new sales channels and different markets for the brand.

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PACKAGING ON SHELF

It’s been cool looking in the freezer at Netto to find our new designs of Abbotsford frozen pies. After parting with £1, a box is now on shelf at Robot-food HQ.

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A NEW LOOK FOR AINSLEY

We have been briefed to redesign the Ainsley Harriott Cereal Bar range.

Check back to see how we get on!

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FINE WINES

A copy of Monsa’s book PLUSwine just landed at our HQ, which features some of the best and most unique wine label designs from around the world. It’s great to see two of our designs are in there amongst some really creative work.

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NEW CONTRACT WIN WITH EDZ

We have just picked up a new contract with EDZ Performance Layering and have some great initial ideas for a rebrand and packaging redesign.

EDZ is the leader in the motorcycle market for performance layering and accessories and is wanting to grow it’s appeal in outdoor sports.

Simon has a background in outdoor sports clothing and has previously worked with major snowboard brands as well as being Sportswear Clothing Manager for the massive international motorsports company Fox Racing. On top of this he has a passion for performance motorbikes and is already familiar with EDZ and their products.

Mike is keen to wear their high performance layering products to keep him warm while trying to dig himself out of bunkers on the golf course!

Check out their great range of products at www.edz.biz

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ASK THE BRANDING GURU

Simon has popped up in the local business press again… The fact that no local companies have called following the article suggests that either nobody reads the advertiser or they just don’t buy into his propaganda!

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