Monthly archive: July 2011

We recently completed the branding and website design for a new online business based in in Southern Oregon, USA.

Fermented Nation is an exciting new retail platform for artisan food producers across America, who may not have the budget or experience to market their products online. The owners have a real passion for great produce and will personally visit potential new partners before listing their products on the site. There are some really nice touches to the site, such as being able to shop by region and it offers discounts for minimal food miles traveled, to prompt everyone to buy the best produce locally.

The site will be soon be going live at: www.fermentednation.com

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It’s a pretty monumental day as the external signage for the first restaurant in the new chain we have branded is being put up today. We will soon post the full branding across, signage, packaging, POS, uniforms and the website, however no press releases have yet been sent out showing the branding.

Check back soon for more!

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Technology innovations company Gear4 is about to launch an all new product called ‘Pocket Loops’, with branding and key communication designed by us.

Pocket Loops is a clever, portable music creation studio that works in conjunction with the iPhone or iPod touch via a free program download.

By simply plugging the iPhone or iPod touch into the keyboard-operated machine, it allows users to create, remix and share music tracks. The software enables the user to combine beats and sounds from a variety of instruments and effects and loop the tracks over each other to become a music producer with ease.

The logo is representative of the product and incorporates a ‘play’ symbol and an ‘infinity’ loop symbol – which we used in the design of it’s ownable app icon. We also designed the key messaging on pack to minimise copy based around the theme “Create – Remix – Share”.

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Today we received an MMS from a friend of Robot-food, showing new Choccie Dodgers Minis on shelf in the supermarket. Of course we sent the tea boy straight out to ASDA and here’s how they look.

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We have recently linked with Leeds based Boutique Media, enabling us to offer our clients media communications planning and buying.

News of this has appeared on The Drum today.

Click here to read it: www.thedrum.co.uk

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Here’s a cool wallpaper print that we’ve developed for the new restaurant chain that we’re working on. It shows a snippet of the finished branding with illustration by Jono Wood from our Artist Network and we’re really excited to unveil the full branding and restaurant design in a couple of weeks!

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