Case Studies
- Dodgers
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- Shade Station
- The Little Barn
- EDZ Layering
- Thorntons
- Myprotein
- Northumbrian Fine Foods
- Bangkok Kitchen
- Robert Welch
- Morrisons
- Netto Foodstores
- Gear4
- Nice Nose Wines
- Rimon
- Cubana Bar
- Some Nice Concepts
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Robert Welch | Cutlery Box-set Redesign
PACKAGING | CONSTRUCT | ART DIRECTION
The iconic Robert Welch cutlery box-sets are a wedding list favourite and the main area of business for the company. We were tasked to design a new box to replace heavy paper over board constructions. Our simple box design uses minimal card to create a sturdy container for a range display tray, with room for packs of cutlery in the base. Premium embellishments such as a branded ribbon and gloss spot varnish logos add to the soft-touch matte card surface. The sleeve is also produced with a soft-touch matte finish, with silver foil branding and gloss varnish over the photography.
Robert Welch | Cutlery Box-set Redesign
PACKAGING | CONSTRUCT | ART DIRECTION
Our practical, yet premium design has reduced packaging quantities and as it's flat pack dramatically reduces need for warehouse space.
Robert Welch | Utensils Range Redesign
PACKAGING | CONSTRUCT | ART DIRECTION
Our design for the utensils range shows full size photography, which when displayed on euro-hooks appears almost as if the utensils themselves are hanging.
Robert Welch | RW Cutlery Box-set Redesign
PACKAGING | CONSTRUCT | ART DIRECTION
RW is a range of cutlery sold exclusively in the US through Cosco and Cambridge discount channels. The packaging had to be different to the core range and cheaper to produce. We engineered a flat pack construct from a single piece of card that displays the cutlery, removing the need and cost of photography. The pack is generic, with specifics applied to a tamper seal coloured sticker, enabling production of a single box for all eight styles to also reduce production costs.
Robert Welch | RW Cutlery Box-set Redesign
PACKAGING | CONSTRUCT | ART DIRECTION
RW is a range of cutlery sold exclusively in the US through Cosco and Cambridge discount channels. The packaging had to be different to the core range and cheaper to produce. We engineered a flat pack construct from a single piece of card that displays the cutlery, removing the need and cost of photography. The pack is generic, with specifics applied to a tamper seal coloured sticker, enabling production of a single box for all eight styles to also reduce production costs.
Robert Welch | Childrens Range
BRANDING | PACKAGING | ART DIRECTION
We developed 'young diners' as the brand to compliment a new children's range of products and selected the red of the product as the box base colour to add a splash of colour to the standard black of Robert Welch packs.
Robert Welch | Trade Stand
The versatile trade stand is made up of bespoke, curved modular units combined with wall frames covered in magnetic graphic panels as stand size varies.