Bocce’s Bakery

Positioning, Branding & Packaging

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Natalia and Andrea, our Brooklyn-based clients, said

“We’ve seen your work on design blogs. Can you do something amazing with our dog biscuit brand?”

Dog treats are for dogs, right? But it’s the human you’ve got to impress first. And Brooklyn-based Bocce’s organic dog treats really do impress.

Our designs did them justice with clean, attractive packs that radiate fresh, vibrant taste appeal. The new logo lock-up references heritage and provenance.

The striking colour palette against white proclaims their wholesome credentials. Add touches of both visual and verbal personality, and the results leave the competition panting. Doggone delicious.

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