Art Direction | Branding | Packaging | Illustration | Narrative
HOW TO RE-LAUNCH A TRADITIONAL BRITISH PUDDING COMPANY TO INCREASE SALES BY 40%
Yorkshire Based premium pudding company, Just Puds appointed us to reinvent the brand and create a brighter future for the company, by developing a range with more shelf stand out. We worked with Just Puds to redefine the brand’s key attributes and soon established that tradition, quality and Britishness was at the heart of what the company stands for.
Each pudding now carries its own unique story, mentioned on the rear pack face, which explains its place in British history.