Costello & Hellerstein

Positioning, Naming, Branding & Packaging


Ori, our client, said,

“We make exquisite high-end chocolates. Can you create a brand identity and packaging to match?”


Ori Hellerstein and Yvonne Costello handcraft their sublime chocolate truffles to deliver a complete sensory experience.

Inspired by their creativity, technical brilliance and collaborative approach, we developed a brand identity and pack design to visualise their story.

The wordmark is a clean, confident contrast to the organic lines and handcrafted nature of the flowing marble pattern.

Achieved by swirling ink on water and overlaying cartridge paper, the result is a beautifully uncompromising identity. A fitting showcase for the truffles within.

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