Robot Food

Bold, brave and

is our blueprint for success.

Robot Food

We don’t pay
to chase awards.

It’s the results for our clients that count.

Robot Food

We employ on fit
and ambition.

To score you need a goal.


We’re Robot Food

Formed in 2009 and based in Leeds, we’re a fiercely independent strategic branding agency specialising in consumer insight, brand positioning, communication and cut-through design.

We challenge (in the best way)

Great strategy never fails to deliver great results – so we lean in, unafraid to ask questions nor inclined to take a brief at face value. We think bigger picture; looking beyond ‘for now’, beyond product and beyond category to pinpoint what really matters for your brand. Instead of asking why, we like to ask why not?

We work with people we believe in

It’s about working collaboratively with the right people. The common thread through all our partnerships is a shared challenger ideology and the drive to provoke change through the work we do. We don’t play safe and we never accept mediocrity. After all, we need to be inspired to deliver the best results. Who doesn’t love a win-win?

View our work

Our Services

Our processes are proven and individuals skilled, but it’s our hands-on, tailored approach and collective involvement in every project that set us apart. There is no A or B team, convoluted hierarchy or mass production, so you get the best every time.

  • Insight and innovation
  • Brand audits
  • Brand strategy, positioning & architecture
  • Range segmentation
  • Tone of voice & copywriting
  • Brand & product naming
  • Branding
  • Packaging design inc. structure
  • Art direction
  • Mock ups & visualisation
  • Artwork & production
  • Communications strategy
  • Brand activation inc. digital
  • Branded environments & point of sale
  • Brand guidelines & guardianship

Iconic brands and plucky challengers. We’re up for it if you are.


But don’t just take our word for it…

Get in Touch