About Us

Brands for now and next
Challenger brand or global icon, we help you gain new consumers, keep current consumers, and cut through the noise with common sense decision making and a refreshing lack of agency bs.
From brand positioning to brand guardianship (and everything in between), we’re a partner for every step. Your challenges are our challenges, your wins are our wins.




What we do
Brand positioning
What your brand stands for and the idea at the heart of it.
Naming
What your brand, sub-brands and products are called and why.
Verbal identity
How your brand speaks and the principals it communicates with.
Visual identity
How your brand looks and the key assets you use for imprint and impact.
Brand world
How your brand comes to life in the wider world.
Art direction
Photography, illustration, layout. What are your principals and how you make them sing.
Communications & campaigns
How your brand reaches the right people.
Artwork & production
Cutters, colour management, print finishes, structural design – technical stuff you don’t want to stress about.
Brand guidelines & guardianship
The rulebook of your brand and the long-term relationship to help you make it all happen.
The Team
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Simon Forster Founder & ECD
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Jess Cook Client Director
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Emma Collingswood Account Director
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Rachel Paterson Account Director
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Jed Welsh Account Manager
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Matt Dix Senior Creative Strategist
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Chloe Stacey Creative Strategist
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Ben Brears Creative Director
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Martin Widdowfield Creative Director
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Lizzie de Jong Senior Copywriter
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Chris Shuttleworth Design Director
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Rich Robinson Design Director
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Steph Mason Design Director
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Julia Allan Senior Designer
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Craig Lindsay Senior Designer
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Sam Jepson Designer
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Torben Griffin-Shaw Designer
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Mia Jones Designer
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Johnathan Pell Motion Designer
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Rich Fraser Creative Visualiser
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Marc Newell Head of Artwork & Production
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Lee Moody Artworker
Brands we partner with:
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