Field Notes

Who wore it best?

Occasionally on our travels, we’ll spot design that really catches the eye. Recently, a member of the team found this beaut in a Spanish Starbucks and, well, it certainly grabbed our attention 👀… #Starbrooks

 

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Projects

Rising Through The Roof

If you like good beer, you’ll likely know of Northern Monk. A brewery and taphouse based here in Leeds, this eclectic group of brewmasters and beer enthusiasts recently put together a crowdfunding campaign to help take their business to the next level.

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Opinion

The Challenger Mentality

When we’re younger, our parents tell us that boredom is just a lack of imagination. Now big retailers are echoing the sentiment. Brands are in trouble (it’s no secret) and names like ‘Project Renewal’ and ‘Reset’ don’t mask the gauntlet that’s been thrown down by every new ‘differentiation strategy.’

‘Give our customers something to get excited about or lose the shelf space.’ I’m paraphrasing –

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News

Bold, Brave & Beautiful: Vol 3

It’s time for another Bold, Brave and Beautiful!

Volume 3 shares case studies from the last year, agency news on Project Disrupt and our latest thought piece, ‘The Challenger Mentality’

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Projects

BULK POWDERS®’ WMN® raises the bar

BULK POWDERS® is one the UK’s leading sports nutrition brands and has continued to go from strength to strength. (Recently you might have seen British heavyweight boxer and Olympic Gold medalist, Anthony Joshua, featuring as one of their brand ambassadors!) Their latest venture,

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